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FAQ

Who is Cadient Group?
Cadient Group is a strategic interactive marketing agency that unifies–and, in turn, magnifies–"traditional" brand marketing from an interactive core. The choice of top pharmaceutical and biopharmaceutical brands, Cadient Group blends pharmaceutical expertise, breakthrough strategic thinking, and proprietary technology into solutions that maximize the role, reach and ROI of healthcare marketing communications.

With whom and how do you work?
We work alongside eMarketing and brand marketing strategists at leading pharmaceutical and biopharmaceutical companies, becoming a strategic marketing partner. Collaboratively, we eDefine marketing strategies that amplify brand messages and integrate the entire marketing communications mix.

What makes Cadient different than other marketing firms?
We're eDefining Healthcare Marketing™. Additionally, our team is comprised of strategic, creative, technical and project management talent who hold deep pharmaceutical and biopharmaceutical expertise that is at the leading edge of pharmaceutical and biopharmaceutical marketing. Moreover, we have four distinct service areas that separate us from other marketing and interactive marketing firms.

What do you mean by "eDefining Healthcare Marketing™"?
In short, we mean we work with our clients to intelligently integrate their online marketing into their overall brand strategies. As we do so, we create an eDefined marketing environment wherein marketing media reinforce and amplify each other from an interactive core. While many agencies can expand eMarketing, Cadient delivers eMarketing solutions that expand the impact of the entire healthcare communications mix.

Who are some representative clients?
We have partnered with the majority of the top 20 pharmaceutical and biopharmaceutical companies worldwide, and we have been entrusted with brands that exceed $30 billion in annual sales across more than two dozen therapeutic categories. Feedback from our clients and our continuing growth reinforces the value of Cadient services to brands and franchises.

Finally, I'm dying to know: where and what's Conshohocken?
Conshohocken is located 15 miles west of Philadelphia, Pennsylvania, in the heart of the pharmaceutical corridor. The name is derived from the Native American Lenape language and means "pleasant valley." Conshohocken is an ideal location for Cadient Group, as the heart of one of the world's geographic centers for technology, life sciences and academic healthcare.